How medical device startups raise capital

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The latest news, research, and insights in the world of new and emerging medical technology.

5 Questions MedTech Executives Must Be Able to Answer About Their Medical Device

5 Questions MedTech Executives Must Be Able to Answer About Their Medical Device

March 01, 2022

Even during product development, medical device leaders and teams must use market intelligence and analytics to understand and tailor their product to the market opportunity, Most medical device teams see …

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3 Questions You Must Be Able to Answer at the JP Morgan Healthcare Conference

October 15, 2021

The JP Morgan Healthcare Conference is a prime place for medical device executives to connect with investors. But those meetings can fall short if medtech leaders can’t prove that their …


Following in Pharma’s Footsteps, MedTech Companies are Increasingly Marketing to Consumers (The MedTech Download)

September 23, 2021

Key Takeaways Medical device companies are taking a page out of pharma’s book by increasingly marketing their products directly to consumers. Due to the Delta surge, non-emergency surgeries are once …


Telehealth Adoption for Medical Appointments in Hospitals Plateaus at 20% (The MedTech Download)

September 10, 2021

Key Takeaways While telehealth has seen a massive increase in use since 2020, a recent survey shows that virtual visits seem to have leveled off, accounting for about 20% or …


Research Shows that Robotic Surgery Has Only Modest Benefits (The MedTech Download)

September 02, 2021

Key Takeaways A recent review found that robotic surgery has only slight benefits compared to traditional surgery. And, on average, they take longer to perform. While many believe that access …


Why At-Home Diagnostics are the Future

August 30, 2021

COVID-19 has spurred the medical community to invest in at-home diagnostics, which can be cheaper, more scalable, and provide testing results faster than traditional lab diagnostics. When the healthcare community …


These Sensor Materials are Changing How We Monitor Health (The MedTech Download)

August 25, 2021

Key Takeaways Demand for, and innovation surrounding, sensor technology in healthcare has grown, with innovators related to new materials and methods for measurement. As the use of wearable medical technology …


What Do I Need to Know About Investors? 3 Insights for Medical Device Startups

August 17, 2021

To resonate with investors, medical device startup leaders need to have a clear understanding of how and why investors make funding decisions. Outside of understanding everything there is to know …


How Should Software as a Medical Device be Evaluated in the MedTech Industry? (The MedTech Download)

August 12, 2021

Key Takeaways As technology in healthcare has grown, the need to validate software as a medical device, or SaMD, is more critical than ever. Last year’s mass adoption of telemedicine …


Top-Down vs Bottom-Up: How Effective is Your Market Forecasting?

August 04, 2021

Both top-down and bottom-up market forecasting have benefits. Medical device companies are most successful when they embrace both methodologies. Every executive wishes that he or she could see into the …