Resources & Insights
The latest news, research, and insights in the world of new and emerging medical technology.
5 Questions MedTech Executives Must Be Able to Answer About Their Medical Device
Even during product development, medical device leaders and teams must use market intelligence and analytics to understand and tailor their product to the market opportunity, Most medical device teams see …
Telehealth Adoption for Medical Appointments in Hospitals Plateaus at 20% (The MedTech Download)
Key Takeaways While telehealth has seen a massive increase in use since 2020, a recent survey shows that virtual visits seem to have leveled off, accounting for about 20% or …
Research Shows that Robotic Surgery Has Only Modest Benefits (The MedTech Download)
Key Takeaways A recent review found that robotic surgery has only slight benefits compared to traditional surgery. And, on average, they take longer to perform. While many believe that access …
Why At-Home Diagnostics are the Future
COVID-19 has spurred the medical community to invest in at-home diagnostics, which can be cheaper, more scalable, and provide testing results faster than traditional lab diagnostics. When the healthcare community …
These Sensor Materials are Changing How We Monitor Health (The MedTech Download)
Key Takeaways Demand for, and innovation surrounding, sensor technology in healthcare has grown, with innovators related to new materials and methods for measurement. As the use of wearable medical technology …
What Do I Need to Know About Investors? 3 Insights for Medical Device Startups
To resonate with investors, medical device startup leaders need to have a clear understanding of how and why investors make funding decisions. Outside of understanding everything there is to know …
How Should Software as a Medical Device be Evaluated in the MedTech Industry? (The MedTech Download)
Key Takeaways As technology in healthcare has grown, the need to validate software as a medical device, or SaMD, is more critical than ever. Last year’s mass adoption of telemedicine …
Top-Down vs Bottom-Up: How Effective is Your Market Forecasting?
Both top-down and bottom-up market forecasting have benefits. Medical device companies are most successful when they embrace both methodologies. Every executive wishes that he or she could see into the …
These Medical Device Innovations are Transforming the Market in 2021 (The MedTech Download)
Key Takeaways 2021 has been an impressive year in medical devices, with new innovations transforming how we deliver healthcare. Medical device trials struggled to adapt to COVID-19 restrictions. But now …
In MedTech, Your Go-to-Market Strategy Relies on This
When designing an effective go-to-market strategy for a novel medical device, companies need to tell a story that proves and clearly articulates product-market-fit. A go-to-market strategy for a novel medical …