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Category: Market Intelligence

GPOs
Market Intelligence / Marketing / Product Strategy

The Thing About GPOs when Launching New Medical Technology

As a go-to guide for med-tech companies, I have seen that our market is very fragmented. Acquisition and purchase services demand administered by GPOs is fragmented. What happens outside the …

The women's health market contains several areas of opportunity.
Market Intelligence

The Growing Demand for Innovation in the Women’s Health Market

The women’s health market is seeing unprecedented interest in recent years. The demand for solutions related to reproductive health conditions and overall health and wellness leaves the market open for …

Market Intelligence

Angioplasty Balloon Catheters: A Staple in Interventional Cardiology

Current opportunities in the angioplasty balloon catheter market are sound, as the technology remains an essential component in the interventional cardiologist’s toolkit for the treatment of severe cardiovascular disease. Cardiovascular …

Medical appointment scheduling software saves time and money
Market Intelligence

Here’s How Medical Scheduling Software Can Change Healthcare

Innovative medical scheduling software solutions are being developed to streamline the process of scheduling appointments with providers, but challenges hinder widespread adoption. In the US, we make nearly 900 million …

Neurons
Market Intelligence

Neuromodulation Devices are Changing Lives – Now is the Time to Innovate

The limitations and ineffectiveness of managing neurological disease with pharmaceuticals has created opportunities to improve patients’ lives with medical technology. Using medical devices to manage neurological disease is not new. …

POC diagnostics
Market Intelligence

This is Why Point-of-Care Diagnostics is Booming

Innovations in point-of-care diagnostics are accelerating diagnosis, improving outcomes, and saving time and money for patients and healthcare providers. The point-of-care (POC) diagnostics market is growing, as companies large and …

Market Intelligence

This is Why Investors are Aligned on the Value of Digital Therapeutics

Digital therapeutics are the next evolution in digital health, with companies in that space receiving a massive amount of VC support. Chronic disease is a big problem. According to the …

Liquid embolics is growing in demand.
Market Intelligence

Liquid Embolics: A Small Market with Big Potential

New products must expand indications and reduce costs in order to capture adoption. The history of embolotherapy dates back to the early 1970s, when a team from the Oregon Health …

Buying a market research report might not be the best option.
Market Intelligence / Product Strategy

When is Buying a Market Research Report a Mistake?

Investing in a custom market intelligence report provides the depth and detail companies need to make critical business decisions with confidence. Several months ago, a client came to us needing …

Transforming Health

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Update from Aaron Call

Hello everyone,

I am a builder at heart; someone innately driven to envision opportunities, craft pathways, and transform ideas into reality. That innate drive led me to start Jaunt years ago, with a mission to advance technologies that improve health. 

Through Jaunt, we’ve built bridges, connecting MedTech innovators with the market insights, roadmaps and resources they’ve needed to bring their visions to life. I’m so proud of the impact we’ve had, from guiding startups to uncover new possibilities in patient care to helping founders take bold steps toward meaningful change. The Jaunt community (our clients, partners, and all of you) has been the foundation of that work, and I’m grateful for every connection we’ve made along the journey.

Now, that same innate drive has pushed me to accept a new opportunity that is a natural expansion of my passion. I have accepted a full-time role as the Executive Director of Market Strategy and Growth for CannonDesign, one of the world’s leading architecture design firms.

In this exciting new role, I will focus on incubating and launching new ventures. It’s a role that’s all about building—nurturing ideas, forging partnerships, and creating plans to bring innovative products and services to life. For me, it’s a chance to keep doing what I love on a larger scale, in new and expansive markets, with a team that shares a deep commitment to impacting lives for the better.

Moments of transition often cause people to reflect, and this is no different. I’ve been thinking a great deal about Jaunt’s journey and its next chapter over recent weeks and months. For now, Jaunt will step back from active consulting and enter a transitional phase, temporarily acting as a bridge for those who reach out needing our services. All our Executive Partners and Advisors will shift to being independent consultants, and I encourage you to reach out to them directly for any assistance you need.

For anyone needing the niche work I do, please feel free to reach out and I will do my best to connect you with the resources you need. As I pour my heart and energy into this new role, Jaunt will evolve towards being a funnel for opportunities for investment to support the work I’ll be doing moving forward both personally and professionally.

I’m thrilled about what’s ahead—not just for me, but for that mission I’ve carried out since day one. This new role is part of the progression, amplifying my ability to help lives flourish through new ventures, backed by a company with a bold vision to grow and make a difference in people’s lives.

Please reach out if you have any questions and I invite you to follow me on LinkedIn, where I’ll keep you posted as this new chapter continues to unfold. 

Thank you for being part of this ride! I can’t wait to see what we build next, together or apart.

With gratitude,
 Aaron Call

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